By Ilayda Yazlak & Jan Schüller
On January 18-19-20, a Franchise Event was held in Istanbul. Particularly interesting when we consider the last edition of this seminar was organised in 2019, prior to the Covid pandemic. During Covid new Franchises were recruited and implemented but often solely digital, via video. Now we had the opportunity to kick off the new business year 2023 in the presence of all the franchisees.
THURSDAY – Franchise seminar
Jan Schuller & Hakan Ertemel opened the seminar held at Istanbul Hilton Hotel.
During the day-long seminar, the Senior Leadership Team provided an update. The management was well represented, incl. Philippe Higelin (Redspher Group President), Jean François Collenot (CEO), Antoine Halfmann (CFO), Gianni Maes (CSO) and Roland de Heere (COO). They presented the Group update, Group strategy, Digitalization, Platformization, Clients and Suppliers. Prior to that Philippe Higelin, outlined his story as a son of a local baker in the French Elzas, becoming an entrepreneur achieving to what the group is today.
In the second session of the seminar, Jan Schüller presented the General Franchise Update & the CY2023 plan of approach. Prior to the event, people asked what the secret behind the success of Turkey is and what they do differently. Hakan Ertemel and his co-speaker Efrah Atacan (recruiting and lead generation specialist from the Franchise Company Turkey) shared their success journey.
Several franchisees shared their story, varying from Onur Atacan from the Ankara Office, to Samir Barmose envisioned Master Franchise for Morocco, and his co-speaker Najoua El Aanquoch. Mourad Abaab & Rania Ben Omrane Concessionaires for Tunisia, Vit Mazdra from Czech Franchise and also Oleksandr Savochkin from Ukraine did a digital video call presentation to the Seminar participants. Ilayda Yazlak, from the Franchise business development team, presented their market & sales approach to sell new Franchise licences in the Nordics, UK, Portugal and Morocco.
Awards
BEST OVER BUDGET PERFORMING 2022 goes to FLASH ANKARA UF in Turkey
BEST FIRST YEAR PERFORMANCE 2022 – goes to FLASH TEKIRDAG UF in Turkey
External speakers
Navlungo ( a pure Turkish freight platform) provided a view on the market and the company. MAN-Turkey Mr. Kaya, spoke about supply chain and the great longstanding collaboration with Flash Turkey.
Inspiring external guest speaker from Navlungo
FRIDAY – Business Speed Dating
At the Business Speed Date event that took place on Friday, our existing franchises had the opportunity to meet with TOP 6 Managers. This event, which was held in order to increase and strengthen our cooperation with existing Franchises , was very successful.
On Friday, there was also a timeslot for the opening celebration of the renewed office in Flash Turkey. Philippe Higelin and Jean François cut the opening ribbon and Redspher handed over a small present for Hakan Ertemel to put on the wall of the new office. Overall it was a successful event which fostered networking, collaboration & sharing best practices.